NDA

Feedbird

Visual identity and marketing collateral for affordable social media management

Feedbird project overview

About the project

A social media management agency trusted by 20,000+ small businesses, delivering affordable human-made content starting at $99/month. The design work focused on proving that affordable doesn't mean low quality, differentiating from AI-powered competitors, and building credibility through social proof from 800+ verified reviews.

Small businesses served
20K+
Average rating from 800+ reviews
4.6/5
Engagement increase for clients
312%
Creatives delivering content
200+

Feedbird

Brand foundations · Typography · Project timeline

01 / Color system

  • Signal navy

    #11215A

  • Feed blue

    #0077ED

  • Electric

    #0029FF

  • Social sky

    #9DD6FF

  • Cloud

    #EDF6FF

  • Night

    #06080F

  • Creator lilac

    #BC9DFF

  • Highlight

    #FFC93D

  • Reaction

    #DC605C

  • Canvas

    #FFFFFF

02 / Typography

Inter

Aa

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz  0123456789

Type hierarchy

Feedbird

Feedbird

Feedbird

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 !@#$%&()

03 / Project timeline

Feb - March

W1W2W3W4
  1. Discovery & Brand Audit
  2. Brand Strategy
  3. Marketing Collateral
  4. Refinement
  5. Final Delivery
  6. Competitive Research
  7. Social Templates
  8. Visual Identity System

Additional deliverable: Ad Creative System

CLIENTS
The best designer I ever worked with!

EdvinFounder